Win over Cricket Fans!

 

Be where the fans are, build strategies across screens and implement successful campaigns with mediasmart 

cricket_image

 

We've compiled everything you need to know to run your campaigns before,

during and after a cricket event with mediasmart!

 

 

How can your brand stand out during the biggest cricket events?

 

Leverage consumer intelligence for your campaigns: Utilize Location, Contextual, and mDMP insights.
Craft compelling dynamic retargeting strategies: Develop strategies for high-impact engagement.
Seamlessly integrate screens across the consumer journey: Extend presence on Mobile, CTV, and DOOH
Enhance interaction rates with unique formats: Employ high-impact formats for better engagement.
Access premium curated inventory: Secure exclusive Deal IDs for top-tier inventory.

Upcoming Cricket events

 

 

 Cricket World Cup 2023 

2023_CWC_Logo

ICC Men's Cricket World Cup 2023

An estimated 6.5 billion people around the world will tune in and stream the upcoming Men’s Cricket World Cup in India. It’s a fantastic opportunity for you to reach cricket fans during the course of the 48 matches and even the warm-up matches!

 

 

 Women's T20 World Cup 2024 

ICC Womens T20

 

ICC Women's T20 World Cup 2024

Reach the audience invested in the Women's T20 World Cup 2024 on CTV and synced mobile devices with mediasmart and get superior awareness and engagement results with innovative rich media formats.

 

 Indian Premier League 2024 

Indian_Premier_League_Official_Logo.svg

 

IPL 2024

The Indian Premier League usually attracts more than 100 million viewers per match. Use location-based strategies across stadiums, bars, and popular hangout spots during the IPL can seamlessly connect user journeys across all screens.

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Who is the Cricket Fan?

 

34

 

Average Age of the cricket fan

68%

 

are interested in women’s T20 World Cup 2024 

Copy of Draft Linkedin Ads - MM DSP Campaign - Jul23 (2)

 

95%

 

of fans (very) interested in the ICC Cricket World Cup

23%

 

Play sports video games 

Reach Cricket Fans Everywhere and Across Screens

 

Fans watching together at home

 

Target audiences watching together on CTV and retarget the devices in the same household with our Household Sync technology

 

Fans streaming on mobile 


Target audiences with appographic targeting and plan campaigns on matchdays across OTTs and other apps

 

Fans within stadiums


Use our pre-build demographic, psychographic and appographic segments or build your own tailored audiences based on location, schedules or interests. Dynamic retargeting strategies

 

Fans outside stadiums

 

Focus on areas where you know your target audience will be and geotarget them on Mobile, CTV or DOOH 

Cricket GIF

High Impact Formats

 

mediasmart supports all leading industry ad formats across all major screen types to make
sure you have immersive ad options to communicate your message effectively.

Check some examples below!

 

CTV Creative Sync

 

Leverage Brand Recognition and Engagement on
CTV with Powerful
Creative Sync Ads.

 

With the help of our CTV Ad Builder Platform we can make your video ads more engaging and impactful for the CTV user.

Book a demo
CTv mediasmart brand sync

Build and adapt formats that showcase your brand and product in the first seconds of the ad for higher brand awareness.

CTV mediasmart progress bar
Personalize your ad creative with a totem of your product which acts as a progress bar to leverage high levels of completion view and to stand out.
conversion sync
Create powerful redirections on CTV with smart QR Codes to promote your brand and gather more profound insights about your customers. 

DOOH formats

 

Attract interest from afar. Elevate your brand's visibility both indoors and outdoors, make a big impact and reach a captive audience with our DOOH ads variety!

 

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Portrait Screens

Maximize your brand's presence indoors and outdoors through our cutting-edge dynamic digital screens.

Landscape

Engage and captivate potential customers with eye-catching visuals through video advertising in prime high-traffic locations

In motion

Reach a captive audience during their commute and increase brand visibility both inside and outside the vehicle

spectaculars

These are very big screens in prime areas, with high footfall and high visibility.

Keyboard

Appear as a thematic app recommendation in the shopping folder 

Keyboard-1

 

Mobile Rich Media formats 

 

Delight your target audience and increase brand recall. For Brand awareness, engagement and conversion purposes!


Check some of our examples, or ask us to see our extended portfolio

Book a demo
Conversions_maps


Integrated maps for easier store discovery. Enhance your ads with the power of location

Engagement_Panorama_split-screen

 

With a wide aspect ratio panorama image at the top and another media element in the middle, tilting or dragging your device from side to side lets you pan the panorama while the middle stays still.

Awareness_video_rich_media

 

Boost your video experience with our cutting-edge compression technology! Our videos load lightning fast and play automatically as soon as they appear on screen, giving you seamless viewing every time

 

Our Selected Inventory

 

90.7 billion

 

Daily impressions for Video and Display

 

262 million

 

Daily impressions on Sports content in India

 

 

3.9 billion

 

Daily impressions from Higher User Awareness in India

Access our premium, exclusive inventory at Open RTB & exclusive Deals IDs!

 

Deal for Cricket World Cup through Inmobi. Target +600Mn Cricket enthusiasts in APAC

Banner  & Video

Access Here

Deal for Cricket World Cup through Pubnative. Target Top Cricket related Apps

Banner & Video

Access Here

Deal through Pubmatic and Adinmo for World Cricket Championship Lt App.

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In-Gaming 

Access Here

 

 

 
 

Top Publishers

 

Access for Curated List